There is a common misconception about Facebook among people I talk to in golf clubs. Many think when they publish a post on their business Facebook page that everyone who has liked their page will see it. This is, in fact, far from the truth! A few years ago the percentage of your Facebook fans […]
PGA Professional Ray Wilson was among those honoured by the Governor General on the Australia Day honour list, awarded the Medal (OAM) of the Order of Australia last week. Wilson, the Club Professional at Strathfield Golf Club since 1961, was recognised for his ‘service to the sport of golf and to the community through a […]
Maybe golf’s ultimate wannabe heavyweight, that ubiquitous and annoying social climber named Trump, can co-opt the rights, since selling the product is at the core of this proposal and he’s got deep pockets. After all, the way things are headed, those hoping to claw their way into the PGA Tour starting next year first must […]
A $6 million redevelopment is taking shape at the Mildura Golf Club. The project will redesign the layout of three holes of the golf course, allow a 100 housing block subdivision and the development of a new resort. General manager Marcus Guthrie says the new holes are almost finished and the entire development is planned […]
Just a little over a year since the devastating 2011 floods hit Queensland, golf courses in Brisbane and further south on the Gold Coast have copped a lashing from Mother Nature this week. After a dry start to 2012, more than 80mm fell at the start of last week with a further 250mm falling in […]
The 59th PGA Merchandise Show Week is steeped in tradition but overflowing with innovation. All of golf’s top influencers and market leaders are in one place, plus more than 200 companies new to the Show. Product presentations from nearly 1,000 leading golf companies and brands to comparison shop and bring back the best merchandise assortment […]
Bundaberg’s John Kirchner is about to tee off on a dream golfing adventure, and it only took him 30 years to get there. At 53 he is about to play his first tournament in the Australian PGA Legends tour in Sydney, and John says he is excited to be taking his game to the next level […]
VETERAN Greg Norman is highly unlikely to add to his two majors, but believes Australia should see success at the highest level of golf soon enough. It’s been more than five years since Geoff Ogilvy took out the 2006 US Open, the nation’s last major triumph and the only one in the past 17 years since […]
The question I receive most frequently from my clients is: How do I increase the number of fans on my fan page? First of all, I would like to note that Facebook fan count is not the only way to measure ROI for your social media efforts. However, if it is your current objective, then […]
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